The Soul Float logo brings together a mix of symbols, each with its own meaning. At first glance, it looks a little like a beach sunset - a small nod to the Cornish coastline where Soul Float began. It also represents a person floating in water - the circle is the top of their head, the three lines suggest gentle waves, and the arches above reflect the feelings of peace and relaxation that come with floating. There’s also a hidden detail: the circle with a line through the middle is the alchemical symbol for salt, a subtle link to the salt-infused water used in flotation therapy. The colour palette is bright but warm and welcoming, capturing the sense of calm at the heart of the experience.
Jas has been an absolute god send for my business. From the initial meeting with her where she took the time to really understand my brand, business and what I needed. (Even when sometimes I didn’t even know!) To the implementation of my branding package, logo and website design she has been incredible. The outcome has far surpassed my expectations and many people comment on how professional they all look. I would not hesitate to use Jas again in the future, she is a real gem.
